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Advice & Analysis: Reviews

April 19, 2008

WEEKEND ESTIMATES: 'Forbidden Kingdom' Rules w/$20.5M; No Big 'Ap-etite' for Apatow as 'Sarah Marshall' Manages Only $17M; 'Expelled' Stomps Spurlock's 'Where in the World'; 'Visitor' Wins PTA Crown!

by Steve Mason

Steve Mason is now on Facebook and on MySpace.

SATURDAY NIGHT: Judd Apatow, Hollywood's reigning ruler of raunchy comedy, is in a mild slump. After the critical and commercial successes of last Summer's Superbad and Knocked Up, he could do no wrong, but then came the disastrous Walk Hard and, a few weeks ago, he unleashed another bomb as a producer, the poorly received Drillbit Taylor. Now along comes Forgetting Sarah Marshall (Universal), an extension of the Apatow R-rated raunchy comedy brand, and, despite excellent reviews, it's finished a somewhat disappointing No. 2 for the weekend.

The weekend belongs to the inspired pairing of martial arts superstars Jackie Chan and Jet Li in The Forbidden Kingdom (Lionsgate). The PG-13-rated family-friendly fable, received a 5 percent Saturday bounce for a $7.92 million second day. That should nudge the solidly-reviewed wide release to a $20.5 million opening weekend. That would make it Chan's all-time best non-Rush Hour opening, Jet Li's all-time best non-Lethal Weapon opening, and the seventh-best martial arts opening ever in the United States (scroll down to my Friday report to see details).

That brings us to the under-performing Sarah Marshall, which needed a strong Saturday bounce to save face. Instead, it appears that the uptick was only 12 percent, giving the Jason Segal vehicle a $6.63 million Saturday. I'm now projecting that Forgetting Sarah Marshall will wrap the weekend with $17 million. That's only the all-time eighth-best opening for a film with Judd Apatow's fingerprints (see my Friday report for the full list). Sony has three Apatow projects on its summer release schedule, Don't Mess with the Zohan, Step Brothers and Pineapple Express, so folks at that studio are hoping that moviegoers become a bit more voracious in their "Ap-etite" for Apatow.

Thanks to its PG-13 rating and low-key gore, Prom Night (Sony) continued to perform, adding $3.82 million Saturday, and it's headed for a $9.11 million second weekend. That pushes the slasher remake past $32 million domestic in 10 days. At No. 4 is the laughably bad 88 Minutes (Sony), starring Academy Award winner Al Pacino. The alleged thriller lurched to a $2.79 million Saturday, and its opening three-day haul will be a meager $6.9 million. Fox's family film Nim's Island rounds out the Top 5 with $2.59 million Saturday and an estimated $5.75 million for the weekend.

One notable success has been the intelligent design documentary Expelled: No Intelligence Allowed, featuring Ben Stein. Released on a little over 1,000 screens by the small Christian-based Rocky Mountain Pictures, the film picked up another $1.03 million on Saturday, and it will finish the weekend with just under $3 million. Not bad for a movie shot on a shoestring, released by a virtually unknown distributor and promoted very lightly.

Morgan Spurlock's Where in the World is Osama Bin Laden (Weinstein) has failed to successfully rediscover the commercial mojo of his Oscar-nominated hit Super Size Me. At just over 100 locations, the tongue-in-cheek documentary will manage only $140,000 for the three-day, which makes for a $1,373 Per Theatre Average. That's less than half of the $2,800 PTA generated by Expelled, and Spurlock's film is on one-tenth the number of screens.

The PTA crown, for the second week in a row, has been taken by The Visitor (Overture Films). Starring veteran character actor Richard Jenkins, this specialty picture expanded to 18 locations, and Overture has been rewarded with a $7,389 weekend PTA. Director Tom McCarthy, who charmed audiences with The Station Agent a few years back, appears to have another indie hit in the making.

EXCLUSIVE FANTASY MOGULS REVISED 3-DAY PTA ESTIMATES
1. The Visitor (Overture Films) — 18 locations, $7,389 PTA
2. The Forbidden Kingdom (Lionsgate) — 3,151 locations, $6,522 PTA
3. Forgetting Sarah Marshall (Universal) — 2,798 locations, $6,073 PTA
4. Ben X (Equinoxe) — 2 locations, $5,500 PTA
5. Constantine's Sword (First Run) — 2 locations, $5,000 PTA
5. The Singing Revolution (Abramorama) — 1 location, $5,000 PTA
7. Young@Heart (Fox Searchlight) — 33 locations, $3,485
8. Priceless (IDP Films) — 28 locations, $3,393
9. Prom Night (Sony) — 2,700 locations, $3,377 PTA
10. The Counterfeiters (Sony Classics) — $3,308 PTA

EXCLUSIVE FANTASY MOGULS EARLY SATURDAY ESTIMATES
1. NEW The Forbidden Kingdom (Lionsgate) — $7.92 million, $2,516 PTA, $15.47 million cume
2. NEW Forgetting Sarah Marshall (Universal) — $6.63 million, $2,370 PTA, $12.55 million cume
3. Prom Night (Sony) — $3.82 million, $1,418 PTA, $30.7 million cume
4. NEW 88 Minutes (Sony) — $2.79 million, $1,287 PTA, $5.11 million cume
5. Nim's Island (20th Century Fox) — $2.59 million, $792 PTA, $31.3 million cume
6. 21 (Sony) — $2.48 million, $856 PTA, $68.7 million cume
7. Street Kings (20th Century Fox) — $1.74 million, $706 PTA, $18.9 million cume
8. Horton Hears a Who (20th Century Fox) — $1.61 million, $606 PTA, $143.4 million cume
9. Leatherheads (Universal) — $1.41 million, $506 PTA, $25.8 million cume
10. NEW Expelled: No Intelligence Allowed (Rocky Mountain Pictures) — $1.03 million, $981 PTA, $2,23 million cume
11. Superhero Movie (Weinstein/MGM) — $753,000, $401 PTA, $23.1 million cume
12. Smart People (Miramax) — $710,000, $634 PTA, $6.4 million cume
13. The Ruins (Dreamworks/Paramount) — $550,000, $296 PTA, $15.5 million cume
14. Drillbit Taylor (Paramount) — $445,000, $326 PTA, $29.6 million cume
15. Tyler Perry's Meet the Browns (Lionsgate) — $394,000, $584 PTA, $41 million cume
* Shine a Light (Paramount) — $250,000, $1,136 PTA, $3.5 million cume
* The Counterfeiters (Sony Classics) — $95,000, $1,462 PTA, $3.4 million cume
* NEW Where in the World is Osama Bin Laden? (Weinstein) — $60,000, $588 PTA, $99,000 cume
* The Visitor (Overture Films) — $58,000, $3,222 PTA, $208,000 cume
* Young@Heart (Fox Searchlight) — $48,000, $1,455 PTA, $159,000 cume
* Priceless (IDP Films) — $44,000, $1,571 PTA, $592,000 cume
* Blueberry Nights (Weinstein) — $32,000, $542 PTA, $221,000 cume
* NEW The First Saturday in May (Truly Indie) — $21,000, $1,050 PTA, $41,000 cume
* The Flight of the Red Balloon (IFC Films) — $15,000, $1,364 PTA, $110,000 cume
* NEW Pathology (MGM)
— $13,000, $283 PTA, $25,000 cume
* NEW Zombie Strippers (Sony Repertory) — $6,500, $406 PTA, $11,300 cume
* NEW The Life Before Her Eyes (Magnolia) — $6,000, $750 PTA, $10,500 cume
* Body of War (Film Sales Group) — $5,390, $1,078 PTA, $37,000 cume
* Ben X (Equinoxe) — $4,000, $2,000 PTA, $49,000 cume
* NEW Constantine's Sword (First Run) — $3,800, $1,900 PTA, $7,220 cume
* The Singing Revolution (Abramorama) — $1,900, $1,900 PTA, $66,000 cume
* NEW Kiss the Bride (Regent) — $1,900, $380, $3,700 cume
* NEW Emotional Arithmetic (Seville) — $1,100, $550 PTA, $2,000 cume
* NEW Anamorph (IFC Films) — $917, $917 PTA, $1,751 cume
* NEW Four Minutes (Independent) — $545, $545 PTA, $1,050 cume
* NEW Jada (Independent) — $408, $82 PTA, $668 cume

EXCLUSIVE FANTASY MOGULS EARLY 3-DAY ESTIMATES
1. NEW The Forbidden Kingdom (Lionsgate) — $20.55 million, $6,522 PTA, $20.55 million cume
2. NEW Forgetting Sarah Marshall (Universal) — $17 million, $6,073 PTA, $17 million cume
3. Prom Night (Sony) — $9.11 million, $3,377 PTA, $32.5 million cume
4. NEW 88 Minutes (Sony) — $6.9 million, $3,183 PTA, $6.9 million cume
5. Nim's Island (20th Century Fox) — $5.75 million, $1,756 PTA, $32.9 million cume
6. 21 (Sony) — $5.6 million, $1,929 PTA, $70 million cume
7. Street Kings (20th Century Fox) — $4.17 million, $1,691 PTA, $20 million cume
8. Horton Hears a Who (20th Century Fox) — $3.57 million, $1,341 PTA, $144.4 million cume
9. Leatherheads (Universal) — $3.07 million, $1,100 PTA, $26.6 million cume
10. NEW Expelled: No Intelligence Allowed (Rocky Mountain Pictures) — $2.94 million, $2,799 PTA, $2.94 million cume
11. Superhero Movie (Weinstein/MGM) — $1.63 million, $868 PTA, $23.6 million cume
12. Smart People (Miramax) — $1.6 million, $1,437 PTA, $6.8 million cume
13. The Ruins (Dreamworks/Paramount) — $1.21 million, $656 PTA, $15.8 million cume
14. Drillbit Taylor (Paramount) — $1 million, $732 PTA, $29.8 million cume
15. Tyler Perry's Meet the Browns (Lionsgate) — $800,000, $1,185 PTA, $41.2 million cume
* Shine a Light (Paramount) — $520,000, $2,364 PTA, $3.7 million cume
* The Counterfeiters (Sony Classics) — $215,000, $3,308 PTA, $3.5 million cume
* NEW Where in the World is Osama Bin Laden? (Weinstein) — $140,000, $1,373 PTA, $140,000 cume
* The Visitor (Overture Films) — $135,000, $7,500 PTA, $252,000 cume
* Young@Heart (Fox Searchlight) — $115,000, $3,485 PTA, $198,000 cume
* Priceless (IDP Films) — $95,000, $3,393 PTA, $618,000 cume
* Blueberry Nights (Weinstein) — $80,000, $1,356 PTA, $245,000 cume
* NEW The First Saturday in May (Truly Indie) — $55,000, $2,750 PTA, $55,000 cume
* The Flight of the Red Balloon (IFC Films) — $36,000, $3,273 PTA, $122,000 cume
* NEW Pathology (MGM)
— $33,000, $717 PTA, $33,000 cume
* NEW Zombie Strippers (Sony Repertory) — $15,000, $938 PTA, $15,000 cume
* NEW The Life Before Her Eyes (Magnolia) — $15,000, $1,875 PTA, $15,000 cume
* Body of War (Film Sales Group) — $14,000, $2,800 PTA, $46,000 cume
* Ben X (Equinoxe) — $11,000, $5,500 PTA, $52,000 cume
* NEW Constantine's Sword (First Run) — $10,000, $5,000 PTA, $10,000 cume
* The Singing Revolution (Abramorama) — $5,000, $5,000 PTA, $67,000 cume
* NEW Kiss the Bride (Regent) — $4,900, $980, $4,900 cume
* NEW Emotional Arithmetic (Seville) — $2,700, $1,350 PTA, $2,700 cume
* NEW Anamorph (IFC Films) — $2,400, $2,400 PTA, $2,400 cume
* NEW Four Minutes (Independent) — $1,367, $1,367 PTA, $1,367 cume
* NEW Jada (Independent) — $880, $176 PTA, $880 cume

FRIDAY NIGHT: It appears that Jackie Chan and Jet Li have topped Judd Apatow in America’s multiplexes this weekend. The Forbidden Kingdom (Lionsgate), the first-ever pairing of the two martial arts legends, has grabbed an estimated $6.7 million on its opening day, and it will likely finish the weekend with $19.15 million or so. That should be enough to edge Forgetting Sarah Marshall (Universal), produced by Apatow, Hollywood's current comedy king. Sarah Marshall snagged just $6.1 million on Friday, on the way to a likely $18.1 million opening weekend.

For the first time in weeks, moviegoers have several quality options as The Forbidden Kingdom has a generally positive 62 percent Fresh rating at Rotten Tomatoes and Sarah Marshall is a critical darling with an even Fresher 85 percent. Horton Hears a Who (20th Century Fox) is the only $100 million performer released thus far in 2008, so Hollywood is hungry for some positive box-office news in advance of the arrival of the first summer blockbuster Iron Man (Paramount), on May 2. Last year at this time, four films had reached the $100 million plateau, including Ghost Rider, Wild Hogs, 300 and Blades of Glory.

It's an excellent weekend for the Hong Kong-born Chan, and Li, who was born in Beijing. For Chan, The Forbidden Kingdom is his all-time fifth-best opening:

TOP 10 ALL-TIME JACKIE CHAN OPENINGS
1. Rush Hour 2 — $67.4 million
2. Rush Hour 3 — $49.1 million
3. Rush Hour — $33 million
4. Shanghai Knights — $19.6 million
5. The Forbidden Kingdom — $19.15 million (Estimated)
6. Shanghai Noon — $15.6 million
7. The Tuxedo — $15 million
8. Rumble in the Bronx — $9.8 million
9. The Medallion — $8.1 million
10. Around the World in 80 Days — $7.5 million

Meanwhile, Jet Li, who has succeeded in less mainstream films, has scored his all-time No. 2 opening:

TOP 10 ALL-TIME JET LI OPENINGS
1. Lethal Weapon 4 — $34 million
2. The Forbidden Kingdom — $19.15 million (Estimate)
3. The One — $19.1 million
4. Romeo Must Die — $18 million
5. Hero — $18 million
6. Cradle 2 the Grave — $16.5 million
7. Kiss of the Dragon — $13.3 million
8. Unleashed — $10.9 million
9. Jet Li's Fearless — $10.5 million
10. WAR — $9.8 million

In fact, by Monday morning, this PG-13-rated Chinese fable will have posted the all-time ninth-best opening for a martial arts film in U.S. box office history:

ALL-TIME BEST OPENINGS FOR MARTIAL ARTS FILMS
1. Rush Hour 2 — $67.4 million
2. Rush Hour 3 — $49.1 million
3. Rush Hour — $33 million
4. Kill Bill Volume 2 — $25.1 million
5. The Last Samurai — $24.2 million
6. Mortal Kombat — $23.2 million
7. Kill Bill Volume 1 — $22 million
8. Shanghai Knights — $19.6 million
9. The Forbidden Kingdom — $19.15 million (Estimated)
10. The One — $19.1 million

Two studios are breathing easier now that early returns show that Forgetting Sarah Marshall has opened respectably. Judd Apatow's last two films, Drillbit Taylor and Walk Hard, were bombs, and tracking for Sarah Marshall was soft entering the weekend. Universal will be pleased with $18 million, and Sony will be feeling a bit relieved.

Apatow has a writing credit on Adam Sandler's You Don't Mess with the Zohan, due June 6. He's also the producer of Step Brothers, set for July 25, and the producer/writer of Pineapple Express, which arrives Aug. 8. All three of these films are property of Sony. Still, Forgetting Sarah Marshall is nowhere near the opening weekend grosses of Apatow films like Superbad and Knocked Up:

ALL-TIME TOP JUDD APATOW OPENINGS
1. Talladega Nights (Producer) — $47 million
2. Superbad (Producer) — $33 million
3. Knocked Up (Producer/Writer/Director) — $30.6 million
4. Anchorman (Producer) — $28.4 million
5. The 40-Year-Old Virgin (Producer/Writer/Director) — $21.4 million
6. Kicking and Screaming (Producer) — $20.1 million
7. The Cable Guy (Producer) — $19.8 million
8. Forgetting Sarah Marshall (Producer) — $18.1 million (Estimated)
9. Fun with Dick and Jane (Writer) — $14.3 million
10.Drillbit Taylor (Producer) — $10.3 million
11. Heavyweights (Writer) — $6 million
12. Walk Hard (Producer/Writer) — $4.1 million
13. Celtic Pride (Writer) — $3.8 million

In the final analysis, the line "from the producers of The 40-Year-Old Virgin and Knocked Up" plus great reviews should deliver a better opening weekend. There is clearly some "Apatow fatigue," and Sony will be hoping that moviegoers aren't "Apa-thetic" during the dog days of summer.

Sony has control of the No. 3, No. 4 and No. 5 spots this weekend. Prom Night grabbed $3.49 million on its second Friday. The holdover slasher remake will scare up another $10.05 million this weekend for a new cume of $33.5 million. The fourth-place picture is the critically-reviled 88 Minutes, starring Al Pacino. The Jon Avnet-directed thriller has managed a $2.41 million opening day, and that should translate to a meager $7.12 million three-day haul. For Pacino, 88 Minutes is only his all-time 13th-best opening.

ALL-TIME TOP AL PACINO OPENINGS
1. Ocean's Thirteen — $36.1 million
2. Dick Tracy — $22.5 million
3. Insomnia — $20.9 million
4. The Godfather Part III — $19.5 million
5. The Recruit — $16.3 million
6. Any Given Sunday — $13.5 million
7. The Devil's Advocate — $12.1 million
8. Donnie Brasco — $11.6 million
9. Sea of Love — $10 million
10. Carlito's Way — $9.1 million
11. Two for the Money — $8.7 million
12. Heat — $8.4 million
13. 88 Minutes — $7.12 million (Estimated)
14. City Hall — $6.9 million
15. The Insider — $6.7 million

The card-counting hit 21 will spend another week in the Top 5. The Kevin Spacey-produced picture added another $1.8 million Friday, and it’ll generate about $6 million, pushing its cume above $70 million.

One surprise success this weekend is Expelled: No Intelligence Allowed, a new documentary from Nathan Frankowski featuring conservative commentator Ben Stein. Clearly Rocky Mountain Pictures has engineered a successful faith-based marketing campaign for this anti-evolution screed. On 1,052 screens, the film finished No. 8 on Friday with $1.12 million, and it'll wrap the weekend with at least $3.1 million. Expelled has dramatically outperformed a documentary from the other end of the political spectrum.

That would be the tongue-in-cheek Where in the World is Osama Bin Laden? (Weinstein), from Morgan Spurlock, the Oscar-nominated filmmaker behind the hit doc Super Size Me. Spurlock's poorly-reviewed Super Size follow-up generated a dismal $363 Per Theatre Average on Friday in its 102 engagements, and it will likely deliver only $140,000 over the three-day. Expelled will deliver a weekend Per Theatre Average of $3,000 or so compared to Spurlock's $1,300 despite the fact that Where in the World is in very limited release.

In the Per Theatre Average race, two films are in a dead heat. The Visitor (Overture Films), starring veteran character actor Richard Jenkins, has expanded well on 18 screens. Directed by Tom McCarthy (The Station Agent), this little movie is on target for a surprisingly strong $7,500 PTA. Also performing well is Ben X (Equinoxe), a Dutch film about cyber-bullying, which seems headed for a $7,500 PTA at its two locations.

EXCLUSIVE FANTASY MOGULS EARLY 3-DAY PTA ESTIMATES
1. The Visitor (Overture Films) — 18 locations, $7,500 PTA
1. Ben X (Equinoxe) — 2 locations, $7,500 PTA
3. The Singing Revolution (Abramorama) — 1 location, $6,638 PTA
4. Forgetting Sarah Marshall (Universal) — 2,798 locations, $6,469 PTA
5. The Forbidden Kingdom (Lionsgate) — 3,151 locations, $6,077 PTA
6. Constantine's Sword (First Run) — 2 locations, $5,643 PTA
7. The Counterfeiters (Sony Classics) — $4,077 PTA
8. The First Saturday in May (Truly Indie) — 20 locations, $3,750 PTA
9. Prom Night (Sony) — 2,700 locations, $3,722 PTA
10. Young@Heart (Fox Searchlight) — 33 locations, $3,485

EXCLUSIVE FANTASY MOGULS EARLY FRIDAY ESTIMATES
1. NEW The Forbidden Kingdom (Lionsgate) — $6.7 million, $2,126 PTA, $6.7 million cume
2. NEW Forgetting Sarah Marshall (Universal) — $6.1 million, $2,180 PTA, $6.1 million cume
3. Prom Night (Sony) — $3.49 million, $1,293 PTA, $25.8 million cume
4. NEW 88 Minutes (Sony) — $2.41 million, $1,112 PTA, $2.41 million cume
5. 21 (Sony) — $1.8 million, $620 PTA, $65.8 million cume
6. Nim's Island (20th Century Fox) — $1.37 million, $421 PTA, $28.3 million cume
7. Street Kings (20th Century Fox) — $1.18 million, $479 PTA, $17 million cume
8. NEW Expelled: No Intelligence Allowed (Rocky Mountain Pictures) — $1.12 million, $1,065 PTA, $1.12 million cume
9. Horton Hears a Who (20th Century Fox) — $900,000, $337 PTA, $141.7 million cume
10. Leatherheads (Universal) — $890,000, $318 PTA, $24 million cume
11. Superhero Movie (Weinstein/MGM) — $460,000, $245 PTA, $22.4 million cume
12. Smart People (Miramax) — $455,000, $407 PTA, $5.5 million cume
13. The Ruins (Dreamworks/Paramount) — $340,000, $183 PTA, $14.9 million cume
14. Drillbit Taylor (Paramount) — $295,000, $216 PTA, $29 million cume
15. Tyler Perry's Meet the Browns (Lionsgate) — $200,000, $296 PTA, $40.5 million cume
* Shine a Light (Paramount) — $120,000, $545 PTA, $3.2 million cume
* The Counterfeiters (Sony Classics) — $64,000, $985 PTA, $3.3 million cume
* NEW Where in the World is Osama Bin Laden (Weinstein) — $39,000, $363 PTA, $39,000 cume
* The Visitor (Overture Films) — $33,000, $1,833 PTA, $145,000 cume
* Young@Heart (Fox Searchlight) — $28,000, $848 PTA, $108,000 cume
* Priceless (IDP Films) — $25,000, $893 PTA, $548,000 cume
* Blueberry Nights (Weinstein) — $24,000, $407 PTA, $185,000 cume
* NEW The First Saturday in May (Truly Indie) — $20,000, $983 PTA, $20,000 cume
* NEW Pathology (MGM) — $12,000, $254 PTA, $12,000 cume
* The Flight of the Red Balloon (IFC Films) — $9,000, $818 PTA, $86,000 cume
* Body of War (Film Sales Group) — $5,500, $1,100 PTA, $37,000 cume
* NEW Zombie Strippers (Sony Repertory) — $4,800, $300 PTA, $4,800 cume
* NEW The Life Before Her Eyes (Magnolia) — $4,500, $547 PTA, $4,500 cume
* Ben X (Equinoxe) — $4,152, $2,076 PTA, $45,000 cume
* NEW Constantine's Sword (First Run) — $3,420, $1,710 PTA, $3,420 cume
* The Singing Revolution (Abramorama) — $1,770, $1,770 PTA, $64,000 cume
* NEW Kiss the Bride (Regent) — $1,765, $353, $1,765 cume
* NEW Anamorph (IFC Films) — $834, $834 PTA, $834 cume
* NEW Emotional Arithmetic (Seville) — $826, $413 PTA, $826 cume
* NEW Four Minutes (Independent) — $505, $505 PTA, $505 cume
* NEW Jada (Independent) — $260, $52 PTA, $260 cume

EXCLUSIVE FANTASY MOGULS EARLY 3-DAY ESTIMATES
1. NEW The Forbidden Kingdom (Lionsgate) — $19.15 million, $6,077 PTA, $19.15 million cume
2. NEW Forgetting Sarah Marshall (Universal) — $18.1 million, $6,469 PTA, $18.1 million cume
3. Prom Night (Sony) — $10.05 million, $3,722 PTA, $33.5 million cume
4. NEW 88 Minutes (Sony) — $7.12 million, $3,284 PTA, $7.12 million cume
5. 21 (Sony) — $5.95 million, $2,050 PTA, $70.4 million cume
6. Nim's Island (20th Century Fox) — $5.31 million, $1,621 PTA, $32.5 million cume
7. Street Kings (20th Century Fox) — $3.54 million, $1,437 PTA, $19.4 million cume
8. Horton Hears a Who (20th Century Fox) — $3.46 million, $1,298 PTA, $144.3 million cume
9. NEW Expelled: No Intelligence Allowed (Rocky Mountain Pictures) — $3.1 million, $2,947 PTA, $3.1 million cume
10. Leatherheads (Universal) — $2.93 million, $1,050 PTA, $26.4 million cume
11. Superhero Movie (Weinstein/MGM) — $1.56 million, $832 PTA, $23.5 million cume
12. Smart People (Miramax) — $1.47 million, $1,321 PTA, $6.6 million cume
13. The Ruins (Dreamworks/Paramount) — $1.12 million, $604 PTA, $15.7 million cume
14. Drillbit Taylor (Paramount) — $950,000, $695 PTA, $29.8 million cume
15. Tyler Perry's Meet the Browns (Lionsgate) — $710,000, $1,052 PTA, $41.1 million cume
* Shine a Light (Paramount) — $520,000, $2,364 PTA, $3.7 million cume
* The Counterfeiters (Sony Classics) — $265,000, $4,077 PTA, $3.5 million cume
* The Visitor (Overture Films) — $135,000, $7,500 PTA, $252,000 cume
* NEW Where in the World is Osama Bin Laden (Weinstein) — $140,000, $1,373 PTA, $140,000 cume
* Young@Heart (Fox Searchlight) — $115,000, $3,485 PTA, $198,000 cume
* Priceless (IDP Films) — $97,000, $3,464 PTA, $620,000 cume
* Blueberry Nights (Weinstein) — $90,000, $1,525 PTA, $255,000 cume
* NEW The First Saturday in May (Truly Indie) — $75,000, $3,750 PTA, $75,000 cume
* NEW Pathology (MGM) — $42,000, $913 PTA, $42,000 cume
* The Flight of the Red Balloon (IFC Films) — $34,000, $3,091 PTA, $120,000 cume
* NEW The Life Before Her Eyes (Magnolia) — $17,000, $2,125 PTA, $17,000 cume
* Body of War (Film Sales Group) — $16,000, $3,200 PTA, $48,000 cume
* Ben X (Equinoxe) — $15,000, $7,500 PTA, $56,000 cume
* NEW Zombie Strippers (Sony Repertory) — $13,000, $813 PTA, $13,000 cume
* NEW Constantine's Sword (First Run) — $11,286, $5,643 PTA, $11,286 cume
* The Singing Revolution (Abramorama) — $6,638, $6,638 PTA, $69,000 cume
* NEW Kiss the Bride (Regent) — $5,648, $1,130, $5,648 cume
* NEW Anamorph (IFC Films) — $2,919, $2,919 PTA, $2,919 cume
* NEW Emotional Arithmetic (Seville) — $2,808, $1,404 PTA, $2,808 cume
* NEW Four Minutes (Independent) — $1,515, $1,515 PTA, $1,515 cume
* NEW Jada (Independent) — $702, $140 PTA, $702 cume

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Posted at 12:55 AM in Advice and Analysis, Live Weekend Estimates, Steve Mason, The Hollywood Independent | Permalink

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Comments

I think you've switched the Prom Night and Street Kings numbers. Theres no way in hell Prom Night had a 500% increase, or is there?

Posted by: BarcaRulz | April 19, 2008 at 04:32 AM

I usually like these postings as they're great breakdowns but man, please the "ap" puns alone - it's pathetic...

Posted by: Univarn | April 20, 2008 at 04:39 AM

As someone who saw Knocked Up within three days of its opening and Superbad on its opening day, I have to say that psyched enough about Pineapple Express to see a midnight screening.

The other two may suffer from Sandler and Ferrell fatigue as much as anything.

I definitely think EW was hasty in naming Apatow the smartest man in Hollywood, but by the end of this year, he'll be a guy with damn good track record in comparison with overall comedy trends, I think.

Posted by: Bentley | April 20, 2008 at 11:08 AM

I'm confused as to how you can say that the opening weekend for Sarah Marshall was disappointing. According to the Box Office Moguls predictions, FSM was only pegged to make $15.5 million totally yet it did $17.3 million in its first 3 days. How can it be disappointing when it did almost $2 million more than you thought it was going to do for its entire run? Aer you saying that the prediction numbers you use for Fantasy Moguls are just pulled out of a hat? Inquiring minds would liek to know

Posted by: Stu | April 21, 2008 at 10:41 AM

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