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Advice & Analysis: Reviews

July 03, 2008

WEEKEND ESTIMATES: 'Hancock' Delivers $107M 5-Day Opening, Giving Will Smith a Record Eighth Consecutive $100M Grossing Movie!; 'WALL-E' with $33M 3-Day; 'Wanted' Down 60 Percent for $20.6M; 'Kit Kittredge' a Disaster!

by Steve Mason

SUNDAY 9:00 a.m. (Pacific): Will Smith's Hancock, despite negative reviews and early box-office prognosticators forecasting disaster, surged dramatically on Saturday to $26.1 million (in my Friday report, I called for $26 million), and Sony is expecting another $19.1 million today. That would give the Peter Berg-directed film an excellent $107.32 million, including Tuesday "preview" showings, for its five-day opening.

By any reasonable measure this is an outstanding start for Hancock, especially given that Smith's boozy do-gooder is a new character not based on a comic book or a toy line, like last year's Transformers. Even with a conservative 2.6 multiple (opening weekend multiplied by 2.6), the movie will reach $200 million domestic. Even though competing studios have been spinning Hancock as a disappointment, any of them would be thrilled to have a $200 million hit on their slate.

WALL-E (Disney), Pixar's latest masterpiece, scored another $33.41 million over the three-day for a new cume of $128.13 million. That gives the lonely little robot the third-best 10-day gross for a Pixar movie, trailing only Finding Nemo and The Incredibles. It is also the all-time No. 5 10-day gross for an animated movie.

Universal's Wanted was down almost 60 percent from its opening weekend, but still topped $20 million for the three-day. The Angelina Jolie/James McAvoy Matrix-style action picture has a new cume of just over $90 million and hopes for a franchise have not been dampened in the slightest.

Finally, Kit Kittredge: An American Girl only managed $3.6 million for the weekend, which is a huge disappointment for Picturehouse. After enormous per-theatre averages from its limited runs, the specialty distributor elected to expand on July 2, and the move clearly backfired in the wake of WALL-E's huge grosses.

STUDIO-REPORTED 3-DAY ESTIMATES
1. NEW Hancock (Sony) — $66 million, $15,645 PTA, $107.32 million cume
2. WALL-E (Disney) — $33.41 million, $8,370 PTA, $128.13 million cume
3. Wanted (Universal) — $20.6 million, $6,470 PTA, $90.77 million cume
4. Get Smart (Warner Bros.) — $11.12 million, $3,112 PTA, $98.11 million cume
5. Kung Fu Panda (DreamWorks/Paramount) — $7.5 million, $2,224 PTA, $193.39
million cume   
6. The Incredible Hulk (Universal) — $4.97 million, $1,634 PTA, $124.91 million cume
7. Indiana Jones and the Kingdom of the Crystal Skull (Paramount) — $3.94 million, $1,797 PTA, $306.59 million cume
8. Kit Kittredge: An American Girl (Picturehouse) — $3.6 million, $1,953 PTA, $6.12 million cume
9. Sex and the City (Warner Bros.) — $2.34 million, $1,835 PTA, $144.86 million cume
10. You Don't Miss With The Zohan (Sony) - $2 million, $1,155 PTA, $94.78 million cume
11. The Love Guru (Paramount) — $1.7 million, $641 PTA, $29.33 million cume
12. Iron Man (Paramount)
— $1.5 million, $1,472 PTA, $311.75 million cume

FRIDAY 9:00 p.m. (Pacific): Exhibitors and distributors alike were less than thrilled with the prospect of Independence Day landing on a Friday. The 4th of July is not a traditionally strong day for moviegoing because of the beach or the lake, family barbecues and, of course, fireworks. With the holiday landing on a Friday, the industry expected to take this hit on a key day of the week, where a significant chunk of tickets are sold.

Despite that, Will Smith's Hancock (Sony) has posted the all-time No. 3 4th of July take with an estimated $18.8 million, trailing only Transformers' $29 million and Spider-Man 2's $21.95 million.

ALL-TIME BEST 4TH OF JULY PERFORMANCES
1. Transformers — $29.07 million
2. Spider-Man 2 — $21.95 million
3. Hancock — $18 million (Estimated)
4. Independence Day — $17.34 million
5. Men in Black II — $16.49 million
6. Men in Black — $15.72 million
7. Terminator 3 — $13.03 million
8. War of the Worlds — $12.18 million
9. Superman Returns — $10.51 million
10. The Perfect Storm — $9.02 million

The weekend projection is a bit tricky. Tuesday-Thursday will have siphoned off some of Hancock's business, but the 4th of July festivities will probably mean a better-than-usual Friday-to-Saturday increase. After wrestling with the numbers and spending time with a number of key numbers-crunchers at competing studios, I am projecting a $26 million Saturday for Hancock followed by $18 million on Sunday. That would push the Peter Berg-directed superhero flick to a five-day total, including Tuesday night "preview" business, of $103.23 million or so.

For some reason, the long knives seem to be out for Hancock. To be perfectly clear, beating $100 million in five days is not a disappointment in any way, shape or form. We have certainly come to expect a great deal from Will Smith, and when the release schedule was set, people may have expected a bigger opening, but, if the number holds, this is an excellent start.

By Monday, Will Smith will have grabbed his 12th $100 million grossing film, tied with Harrison Ford and trailing only Tom Hanks, Tom Cruise and Eddie Murphy.

MOST $100 MILLION HITS IN A CAREER
1. Tom Hanks — 15
2. Tom Cruise — 14
3. Eddie Murphy — 13
4. Will Smith — 12 (including Hancock)
4. Harrison Ford — 12
6. Jim Carrey — 11
6. Robin Williams — 11
8. Mel Gibson — 10
8. Julia Roberts — 10
10. Matt Damon — 9
10. Cameron Diaz — 9
12. Bruce Willis — 8
12. Jack Nicholson — 8

Will Smith, however, will have achieved something unprecedented, a feat never managed by either of the Toms, Hanks and Cruise. Hancock will be his eighth consecutive $100 million blockbuster. Hanks and Cruise both had career-best streaks of seven films with $100 million or more. Here is Will's current streak:

Men in Black II (2002) — $52.14 million opening, $190.41 million cume
Bad Boys II (2003) — $46.52 million opening, $138.6 million cume
I, Robot (2004) — $52.17 million opening, $144.8 million cume
Shark Tale (2004) — $47.6 million opening, $160.86 million cume
Hitch (2005) — $43.12 million opening, $179.49 million cume
The Pursuit of Happyness (2006) — $26.54 million opening, $163.56 million cume
I Am Legend (2007) — $77.21 million opening, $256.39 million cume
Hancock (2008) — $103 million opening (Estimated)

Pixar's WALL-E (Disney) has added an estimated $10 million on Friday, and that will likely translate to $38.5 million or so for the three-day for a new cume of $133.1 million. If the number holds, WALL-E will have posted the third-best 10-day total in Pixar history.

10-DAY GROSSES FOR PIXAR FILMS
1.  Finding Nemo — $144.04 million
2. The Incredibles — $143.25 million
3. WALL-E — $133.1 million (Estimated)
4.  Monsters, Inc. — $122.15 million
5.  Cars — $117.05 million
6.  Ratatouille — $109.53 million
7. Toy Story 2 — $57.38 million
8. Toy Story — $49.1 million
9. A Bug's Life — $46.11 million

And, more impressively, by Monday, WALL-E will have scored the all-time fifth-best 10-day gross for an animated film:

ALL-TIME TOP 10-DAY GROSSES FOR ANIMATED FILMS
1. Shrek the Third — $185.17 million
2. Shrek 2 — $184.89 million
3. Finding Nemo — $144.04 million
4. The Incredibles — $143.32 million
5. WALL-E — $133.1 million (Estimated)
6. The Simpsons Movie — $128.06 million
7. Monsters, Inc. — $122.15 million
8. Kung Fu Panda — $117.28 million
9. Cars — $117.05 million
10. Ice Age: The Meltdown — $115.75 million

Universal's Wanted appears to be taking a steeper-than-expected drop this weekend. The Angelina Jolie/James McAvoy Matrix-style action film managed an estimated $5.5 million on Friday and seems on target for a $22.5 million three-day.  That would mean a five-day (Wednesday-thru-Sunday) of $30.7 million and a new cume of about $92.61 million.

The Steve Carell/Anne Hathaway comedy holdover Get Smart (Warner Bros.) was No. 4 for the day with about $3 million. Its three-day will likely be $10.7 million for a new cume just $3.4 million shy of the $100 million mark. Meanwhile, Kung Fu Panda (DreamWorks/Paramount) keeps clicking along with $2 million Friday and a $7.4 million 3-day. The animated pic from Jeffrey Katzenberg's animation house will have banked about $193.31 million by Monday morning.

Finally, the expansion of Kit Kittredge: An American Girl (Picturehouse) is a full-on disaster. The Abigail Breslin movie with an A-list supporting cast appears to have managed just $900,000 on Friday. Its three-day will be a miserable $3.5 million or so, and its five-day will not be any better than $5.5 million despite playing on over 1,700 screens.

EXCLUSIVE FANTASY MOGULS EARLY FRIDAY ESTIMATES
1. NEW Hancock (Sony) — $18 million, $4,540 PTA, $59.23 million cume

2. WALL-E (Disney) — $10 million, $2,505 PTA, $104.6 million cume

3. Wanted (Universal) — $5.5 million, $1,732 PTA, $75.61 million cume

4. Get Smart (Warner Bros.) — $3 million, $839 PTA, $89.86 million cume

5. Kung Fu Panda (DreamWorks/Paramount) — $2 million, $598 PTA, $187.91
million cume          
6. The Incredible Hulk (Universal) — $1.2 million, $358 PTA, $121.14 million cume

7. Indiana Jones and the Kingdom of the Crystal Skull (Paramount) — $1.1 million, $502 PTA, $303.75 million cume

8. Kit Kittredge: An American Girl (Picturehouse) — $900,000 million, $513 PTA, $3.41 million cume

9. Sex and the City (Warner Bros.) — $750,000, $588 PTA, $143.26 million cume

10. The Love Guru (Paramount) — $625,000, $236 PTA, $28.25 million cume

EXCLUSIVE FANTASY MOGULS EARLY 3-DAY ESTIMATES
1. NEW Hancock (Sony) — $62 million, $15,637 PTA, $103.23 million cume
2. WALL-E (Disney) — $38.5 million, $9,644 PTA, $133.1 million cume
3. Wanted (Universal) — $22.5 million, $7,087 PTA, $92.61 million cume
4. Get Smart (Warner Bros.) — $10.7 million, $2,994 PTA, $97.56 million cume
5. Kung Fu Panda (Dreamworks/Paramount) — $7.4 million, $2,211 PTA, $193.31
million cume   
6. The Incredible Hulk (Universal) — $4.6 million, $1,371 PTA, $124.54 million cume
7. Indiana Jones and the Kingdom of the Crystal Skull (Paramount) — $4.4 million, $2,007 PTA, $307.05 million cume
8. Kit Kittredge: An American Girl (Picturehouse) — $3.5 million, $1,997 PTA, $6.01 million cume
9. Sex and the City (Warner Bros.) — $2.9 million, $2,275 PTA, $145.41 million cume
10. The Love Guru (Paramount) — $2.2 million, $831 PTA, $29.83 million cume

EXCLUSIVE FANTASY MOGULS EARLY 5-DAY ESTIMATES 
1. NEW Hancock (Sony) — $96.4 million, $24,313 PTA, $103.23 million cume
2. WALL-E (Disney) — $53.5 million, $13,402 PTA, $133.1 million cume
3. Wanted (Universal) — $30.7 million, $9,669 PTA, $92.61 million cume
4. Get Smart (Warner Bros.) — $14.9 million, $4,169 PTA, $97.56 million cume
5. Kung Fu Panda (Dreamworks/Paramount) — $10.65 million, $3,182 PTA, $193.31
million cume
6. The Incredible Hulk (Universal) — $6.32 million, $1,885 PTA, $124.54 million cume
7. Indiana Jones and the Kingdom of the Crystal Skull (Paramount) — $5.65 million, $2,580 PTA, $307.05 million cume
8. Kit Kittredge: An American Girl (Picturehouse) — $5.51 million, $3,144 PTA, $6.01 million cume
9. Sex and the City (Warner Bros.) — $4.06 million, $3,186 PTA, $145.41 million cume
10. The Love Guru (Paramount) — $3.12 million, $1,180 PTA, $29.83 million cume

FRIDAY 8:00 a.m. (Pacific): Most of the top 10 movies were up significantly Wednesday-to-Thursday, except for new wide releases Hancock (Sony) and Kit Kittredge: An American Girl (Picturehouse). The Will Smith superhero movie directed by Peter Berg was down slightly to an estimated $17.1 million with a new two-day cume (including Tuesday night "preview" screenings) of $41.23 million. The Abigail Breslin G-rated period piece slipped under $1 million (about $911,000) for a new cume of about $2.51 million.

My studio sources are divided on how the 4th of July landing on a Friday will affect today's business. The holiday has tended to be a less-than-spectacular day at the box office historically, but this year it lands on a Friday. Also, it will be a decidedly rainy 4th in major cities like New York; Boston; Philadelphia; Baltimore; Trenton; Charleston, W.Va.; and Cincinnati. In fact, two-thirds of the country has at least a chance of showers today.

I am penciling in Hancock for $20 million today, $24 million for Saturday and $16 million for Sunday, which would lift the film just above $100 million for the five-days (including its $8 million and change from Tuesday night "preview" showings). That would be right in line with the $90 million-$100 million that Sony has been expecting all along. The well-reviewed Kit Kittridge, on the other hand, is underperforming expectations significantly, and it is unlikely to reach even $10 million for the five-day, despite its expansion to over 1,700 screens.

Pixar's WALL-E (Disney) was up 24 percent from Wednesday, adding a robust $8.3 million on Thursday. I am adjusting my five-day projection to $40M-$43M for the lonely little robot, and by Monday Pixar's newest masterpiece will pass $100 million domestic today and will likely have a cume in the $134 million-$137 million range.

Meanwhile, Angelina Jolie's Wanted (Universal) received a 28 percent Wednesday-to-Thursday bounce for $4.6 million for a new domestic total of just over $70 million. The Matrix-style action film seems headed for a five-day of $38 million-$41 million, and it will probably have banked $100 million after 10 days.

EXCLUSIVE FANTASY MOGULS EARLY THURSDAY ESTIMATES
1. NEW Hancock (Sony)
— $17.1 million, $4,313 PTA, $41.13 million cume
2. WALL-E (Disney)
— $8.3 million, $2,079 PTA, $94.6 million cume
3. Wanted (Universal)
— $4.6 million, $1,449 PTA, $70.11 million cume
4. Get Smart (Warner Bros.)
— $2.4 million, $672 PTA, $86.86 million cume
5. Kung Fu Panda (DreamWorks/Paramount)
— $1.85 million, $553 PTA, $185.9 million cume           6. The Incredible Hulk (Universal) — $1 million, $298 PTA, $119.94 million cume
7. Kit Kittredge: An American Girl (Picturehouse)
— $911,000 million, $520 PTA, $2.51 million cume
8. Indiana Jones and the Kingdom of the Crystal Skull (Paramount)
— $767,000, $350 PTA, $302.65 million cume
9. Sex and the City (Warner Bros.)
— $646,000, $507 PTA, $142.51 million cume
10. The Love Guru (Paramount)
— $500,000, $189 PTA, $27.63 million cume

THURSDAY 8:00 a.m. (Pacific): After solid Tuesday night preview business of $6.8 million, Hancock (Sony), featuring mega-star Will Smith, stumbled out of the gate with a less-than-expected $17.2 million on its first full day. If the Peter Berg-directed superhero pic follows a traditional pattern, it will be down today, bigger on Friday because of the holiday, flat or slightly down on Saturday and suffer a 25 percent-35 percent dip on Sunday. All of the sudden, Sony is looking at a less than $100 million for the 5 1/2 days.

To be fair, Sony sources have been very steady in their internal expectations for Hancock at $90 million-$100 million over the 4th of July holiday period, but it looked much stronger to competing studios. Despite the presence of Will Smith, who in the end will have notched for himself a record eighth consecutive $100 million movie, Hancock is an original film, not based on a comic book (like Iron Man) or a toy line (like last year's Transformers).

Pixar's WALL-E (Disney) generated an estimated $6.7 million on Wednesday, and the lonely little robot has a new cume of $86.3 million or so. It seems headed for a five-day of $57 million and a total cume by Monday morning of $136 million. Universal's Wanted picked up $3.6 million to start the five-day holiday, and that should translate to about $40 million over the period. The Angelina Jolie/James McAvoy action movie with a strong R rating will have likely banked $100 million in its first 10 days.

Picturehouse went wide with Kit Kittredge: An American Girl, but its opening day performance is well short of the mania generated by its opening at five locations 10 days ago. The Abigail Breslin charmer scored just $1.1 million on Wednesday. I am projecting $12 million-$15 million for the five days.

EXCLUSIVE FANTASY MOGULS EARLY WEDNESDAY ESTIMATES
1. NEW Hancock (Sony)
— $17.2 million, $4,338 PTA, $24.03 million cume
2. WALL-E (Disney)
— $6.7 million, $1,678 PTA, $86.3 million cume
3. Wanted (Universal)
— $3.6 million, $1,134 PTA, $65.51 million cume
4. Get Smart (Warner Bros.)
— $1.8 million, $504 PTA, $84.46 million cume
5. Kung Fu Panda (Dreamworks/Paramount)
— $1.4 million, $418 PTA, $184.06 million cume
6. Kit Kittredge: An American Girl (Picturehouse)
— $1.1 million, $627 PTA, $1.6 million cume
7. The Incredible Hulk (Universal)
— $722,000, $215 PTA, $118.94 million cume
8. Sex and the City (Warner Bros.)
— $489,000, $223 PTA, $141.84 million cume
9. Indiana Jones and the Kingdom of the Crystal Skull (Paramount)
— $489,000, $223 PTA, $301.88 million cume
10. The Love Guru (Paramount)
— $424,000, $160 PTA, $27.13 million cume

WEDNESDAY 9:00 a.m. (Pacific): Just got off the phone with a competing studio, and they report that Hancock (Sony), starring the world's biggest movie star Will Smith, is off to a spectacular start. Despite lukewarm-to-negative reviews (only 34 percent Fresh on Rotten Tomatoes), the new superhero movie for the TMZ/Perez Hilton generation delivered an estimated $6.8 million in Tuesday night previews, starting at 7 p.m.

The spectacular opening indicates that reviews have done nothing to dampen America's appetite for this movie, and $120 million is now possible for the five-day 4th of July holiday. That would give Will Smith an all-time record eight consecutive $100 million grossing movies, exceeding the seven-movie streaks of both Tom Hanks and Tom Cruise.

I will update regularly over the next five days.

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Posted at 08:32 AM in Advice and Analysis, Live Weekend Estimates, Steve Mason, The Hollywood Independent | Permalink

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Comments

salva

With those results it looks like there wont be any big box-office until the Dark Night opens

Posted by: salva | July 03, 2008 at 09:07 AM

Stev

That is soooo disappointing! Guess the negative reviews REALLY took a toll. JEEZ.

Posted by: Stev | July 03, 2008 at 09:13 AM

Rob

sex and the city
$301.88 million cume ?

you made a mistake there.

Posted by: Rob | July 03, 2008 at 10:16 AM

jsantos

"Hancock" Off to a slow start and will probably slow even further once the bad word of mouth starts but that will be after it gets its 100m. Even though the studio should be commended for trying something new the script writers really let us down on this one. "Hancock" should have being better instead it was just a big disappointment.

Posted by: jsantos | July 03, 2008 at 11:08 AM

jake

Hancock is not nearly as bad as critics made it out to be -- it got a B+ from yahoo users. But are you really saying that 17 million for a wed (24 million including tuesday) is unimpressive? Have we really become that jaded or expectations too high when a movie opens that big on a non holiday weekday?

Posted by: jake | July 03, 2008 at 11:25 AM

Squirrel

It has the 14th-highest Wednesday opening of all-time, and had they skipped the Tuesday previews, it would be the 7th. Honestly, $17.2 million is a "stumble"? It's not like we're talking about Pirates of the Caribbean, Indiana Jones, etc. In case you didn't notice, it will open well above I, Robot, which had far more going for it in terms of audience appeal.

Posted by: Squirrel | July 03, 2008 at 12:18 PM

karl

average movie. Though I highly doubt it'll have the legs to sustain it in the coming weeks.Watch it drop like a rock (55% or more) next week.

Posted by: karl | July 03, 2008 at 12:22 PM

Jamal

Are you people freaking serious, give me a break, c'mon steve. 17.3 million is not bad or a dissapointment. Mind you that unlike this year, last year the 4th of july was on a weekday, so there was a additional boost there for transformers (in addition to the fanboys). Hancock can still crack 100 or more over the 5 day period. dammit guys, espechally steve,you people are too uptight about the box office stuff. Steve's predictions were really high to begin with, while other analysts were saying hancock will make just over 100 million over the 5 day period-with most saying itll make 40 million over the three weekdays(tuesday-thursday). Hancock's start is solid and strong, but you people seem to be spoiled (if thats possible) by openings by iron man and wanted and indiana jones to even care if a movie performs solidly anymore. Hancock's opening was good.

Posted by: Jamal | July 03, 2008 at 01:25 PM

Dwayne

Jamal is right, you people are way too uptight. Its not like it bombed or something but you people are too serious about this stuff. Hancock had a good opening. I saw it last night and I thought it was good . Its like you're just trying to create bad buzz on purpose.

Posted by: Dwayne | July 03, 2008 at 01:36 PM

Brian

How can it be considered a 'stumble' if it's tracking exactly where the studio had it pegged at opening?

I don't get it...if the studio expects 90-100m, and it's on target to hit exactly that, how are they stumbling?

And a $100 million opening 5 day weekend is a stumble? Uhm, since when?

Posted by: Brian | July 03, 2008 at 02:40 PM

Squirrel

"How can it be considered a 'stumble' if it's tracking exactly where the studio had it pegged at opening?"

Studios always intentionally set the bar very low in order to make it seem as if their film was a bigger success. If I remember correctly, Dreamworks called for $40 million for Kung Fu Panda, knowing it would definitely open above $50 million. That way, they can say "What a surprise! We would have been happy with $40 million!" Still, Hancock is not bombing or stumbling by any means.

Posted by: Squirrel | July 04, 2008 at 05:57 AM

the-let-down

The twist was this films ultimate demise. What could have been an original take on a superhero or anti-hero [during the first half of the film] was squashed by the lack of…………{you be the judge}………………..It was all down hill from then


Posted by: the-let-down | July 04, 2008 at 09:46 AM

gone-baby-gone

[+ points]

- Good acting
- Lots of hype
- Original take
- Promising first 30 minutes

[demise]
- 2nd rate CGI
- anti climactic
- killer twist[literally]

Conclusion:
A potential Bar-setter, abruptly terminated by originality or [lack there of] gone wrong.

Posted by: gone-baby-gone | July 04, 2008 at 10:03 AM

Nagasaki

Are you goddam kidding me? If you actually have a sense of humor and went to see Hancock, and made sure that everbody else wasn't a brain-dead zombie, you'd have the theatre laughing their butts off and having a good time. I saw this movie last night and it is just one of the best movies from Will Smith. One of the best non-comic book Super Hero movies I have ever seen. I was laughing my ass off from beginning to end. In fact, the movie was so great that people clapped twice at the end. Me and my friends stopped once again, on our way out, cause the credits were interrupted by a new piece, and everybody laughed and clapped again, some people were raving about it while we were leaving, it was truly a great movie!

Posted by: Nagasaki | July 04, 2008 at 11:42 AM

Keyser Soze

Are you serious???? It's amazing how in a 5 day period my wife and i saw the best and worst movies of the year so far. While Wanted was totally original and a non stop thrill ride, Hancock couldn't have been any worse. Yes, the first 30 minutes was actually pretty good, but then came the rest of the flick where it just took the gas pipe. Not only was it not funny, but, at times, it was painful to watch, and that was only when we could hear the movie over all of the people who decide they needed to add their own soundtrack to the movie. Up until now, I really thought it would be hard for Will Smith to make a worse Sumemr movie than Independance Day, but boy has he succeeded here.

Posted by: Keyser Soze | July 04, 2008 at 12:40 PM

JOGUN

Hancock was super good. I would put it up there with Iron Man. Some loser Dark Knight fan posted an agenda to stomp all movies in competition with Dark Knight. This seems to be one of those efforts. Go see Hancock it brought us a lot of laughs and judge for yourself. Word is spreading that the critics don't know what the hell they are talking about.

Posted by: JOGUN | July 04, 2008 at 12:51 PM

Trudy

The AMC I went to had people laughing their heads off, a lot of people clapped at the end including me. I would say that Hancock, WANTED, and Wall-E are worth watching. In some ways I see Hancock and WANTED as being similar, but Hancock has more laughs!

Posted by: Trudy | July 04, 2008 at 12:54 PM

Zapdude

I musta been at a different AMC....people were talking about Hancock, but it wasnt positive. It was great (first 30 mins) until they found a way to turn this into a "We can change the world" rant. I was looking so forward to this film...what a disappointment! A huge fall in ticket sales as word of mouth makes it way to the masses.

Posted by: Zapdude | July 04, 2008 at 02:41 PM

Alex

Yeah, I saw Hancock to and I think it was great, much better than I initially thought it would be. I say 100 million over 5 days is more then decent for any movie.

Posted by: Alex | July 04, 2008 at 02:42 PM

Bellen

Hancock is really good though. I think that also, sometimes it depends on the crowd. Like, if you are in a room full of humorless zombies . The movie was good throughout. The theatre I was in, we were laughing throughout the whole thing. Even when it became a serious action packed second hour, it was still funny, and there was a lot to crack up about. Charlize Theron is a good actor and beautiful sexy woman too. I'd definitely watch this again.

Posted by: Bellen | July 04, 2008 at 03:31 PM

salva

the critics should just stop nobody even listens to them. they say a movie is badbut still go to watch they dont like hancock but people are watching it so the critics should quit no one ever listens. GO HANCOCK

Posted by: salva | July 04, 2008 at 05:08 PM

Stev

Hey Mase, are we getting numbers tonight, or tomorrow morning? I know you usually go online with early estimates on the Friday night but since it's a holiday I was wondering if you might it off. Any news on The Wackness?

Posted by: Stev | July 04, 2008 at 07:26 PM

JackO

Guys! Why so serious!? It's only estimates!

Posted by: JackO | July 04, 2008 at 08:38 PM

syd

Considering Wanted's big marketing push, its numbers isn't that great.

Posted by: syd | July 04, 2008 at 10:34 PM

wrongturn687

Whoa !, Wanted dropped a little harder than I thought. I was expecting with all the positive buzz on it that it would atleast be able to pull in 25 to 26 mill for the weekend, but it looks like it won't pull in no more than 20. I guess theirs too much competition from Hancock and Wall-E for it to pull in more cash. I wonder if this will affect HellBoy 2.

Posted by: wrongturn687 | July 05, 2008 at 12:16 AM

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